Programmatic advertising is a rapidly growing technology that has helped put the control of media spend in the hands of the app marketer....

The COVID-19 outbreak has changed everything. Governments and businesses across the globe have been significantly impacted as they...

Mexico has been pioneering the Fintech industry, not only in Latin America, but also across the globe. It has positioned itself as an...

In recent months, there has been a lot of buzz and excitement over the promise of an African-focused financial technology sector. The...

Edge226 announces the acquisition of Webpals Mobile (from Webpals Holdings) to affirm its strength in the app-install market while...

The number of active Instagram users – 1 billion. 86.6% of people post in their stories. 300 million people consume Instagram stories...

Knock-knock. Who’s there? Ramadan –the Holy Month celebrated by 1.5 billion Muslims worldwide. For app marketers, Ramadan presents...

Great news for gaming brands and app developers! Industry experts forecast that the global games market will be worth a staggering $180.1...

Mobile marketers want their apps to captivate the hearts of as many quality users as possible – that’s where Google’s Universal App...

Winter is coming! Do you know what that means: hello holidays! We believe that all app owners should lay the groundwork and be ready to...