Cross-Channel Performance Marketing for Finance Apps

Drive installs, deposits, and long-term customer value.

Edge226 helps finance and fintech marketers acquire high-intent users across CTV, in-app, and rewarded advertising channels — optimizing installs, deposits, transfers, trades, and lifetime value. Campaigns are outcome-driven, so you pay only for measurable results.

Hand holding phone showing stock prices and a bar chart of total deposits and transfers from Q1 2025 to Q1 2026.

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Outcome-Driven Optimization Built for Finance

Installs alone don’t grow finance apps.

Edge226’s AI models optimize toward the financial actions that matter most to your business. Budgets are dynamically optimized across CTV, in-app, and rewarded channels to maximize ROAS based on real performance signals.

Person making a contactless payment by holding a smartphone over a payment terminal.

Line chart showing ROAS percentage rising and falling from 5% to 44% between January 3 and February 24.

Beyond CPI: CPA (cost per action) campaigns optimize toward deposits, account funding, transfers, trades, and other in-app financial events

Dedicated customer success manager aligned to your acquisition and revenue goals

Transparency and control at every step

Integrated with all major MMPs so you can measure true performance

Integrated with all major MMPs

Why Finance Marketers Choose Edge226

Smartphone screen showing a digital wallet with three bank cards and recent transaction history.

We help finance apps acquire users who transact — not just install.

Optimize for real financial behavior

Focus on deposits, trades, and engagement that drive long-term value.

Outcome-based pricing aligned to revenue

Pay for measurable financial actions tied directly to ARPU and ROAS.

Built for finance performance at scale

Proven experience across in-app, rewarded, and CTV environments.

Transparent by design

Full visibility into supply, performance, and results — no black boxes.

Premium Global Inventory

Brand-safe, high-quality inventory designed to reach users in the right mindset to trust and transact.

Millions of mobile apps worldwide

Reach users using finance-specific context, wealth signals, and timing

Scalable reach optimized for performance and efficiency

Built-in fraud prevention

Ready to Scale Your Finance App?

Acquire users aligned to revenue — not vanity metrics.