Programmatic Media Buyer

TLV Office

Description

We are looking for a programmatic media buyer to be responsible for the day-to-day management and alignment of digital media campaigns. The media buyer will manage expectations across the company – from what results are actually feasible to what limitations exist.

 

Must  have an analytical mindset since he/she will often need to pull together reports and analyze it in a creative way.

 

In some cases, the programmatic media buyer will act as a client point of contact and will need to provide feedback and recommendations on how to efficiently spend their advertising budget. Please send your CV to edge.office@edge226.com.

Responsibilities:

  • Execute the buying strategy across digital media campaigns.

  • Oversee campaign budgets and pacing, while making continual adjustments to creative, targeting, and bidding to ensure client goals are achieved.

  • Campaign set-up and daily programmatic trading on our DSP.

  • Generate and analyze campaign reports from the ad server and various business systems in order to communicate campaign status and progress.

  • Campaign analysis, audience Insights, report pulls, data mining, and site list generation, alongside providing performance recommendations.

  • Coordinate and execute updates to programmatic media buying.

  • Monitor campaign pacing and make performance and delivery optimizations accordingly.

  • Proactively identify improvements for automating and streamlining internal processes.

  • Learning new industry needs and provide recommendations to our product team.

 

Skills and Qualifications:

  • Bachelor’s degree in a quantitative field, such as Engineering, Science, Mathematics.

  • Must have strong financial & analytical foundations and ability to interpret & present large amounts of data

  • Strong knowledge of performance analytics and KPIs

  • Strong ability to make actionable decisions based on data from web analytics platforms and internal data tools

  • Meticulous attention to detail

  • Entrepreneurial/self-starter

  • Intellectual curiosity

  • Team player - essential

  • Excellent written and verbal communication skills

  • Advantage:

    • 2-3 years of experience building and running programmatic campaigns (especially Trade Desk)  

    • Experience with DSPs, SSPS, MMPs, Tracking Systems , etc.

    • Experience placing and managing a variety of media campaigns (display, social, video, native, etc.)

Apply Here
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New York

1460 Broadway

Office #10005
New York, NY 10036, USA
Tel: +1-650-353-9323 

Tel-Aviv

Eliezer Kaplan St. 2 
Tel Aviv-Yafo, 6473403
Tel: +972-(0)72-224-9930

Seoul 

48 Hakdongro 20 Gil

GangnamGu, Seoul, Korea

Beijing 

22nd Floor
Office Building C
Sanlitun SOHO 

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