Explore 7-10 Days

Start bidding on several targeting parameters to gather initial data points

Learn 8-11 Days

Begin optimizing towards down-funnel conversions to improve ROAS and reach KPIs

Optimize  9-12 Days

Implement various campaign strategies to gain pre- and post- install signals

Scale 25-30 Days Post-Launch

Begin optimizing towards down-funnel conversions to improve ROAS and reach KPIs

How We Deliver Success

We act as an extension of your user acquisition team. That is why we will work closely with you to get to know your brand, your target audience, and your business objectives to ensure KPIs are reached within the first 30 days of campaign launch.

1

Explore
Peak’s prediction algorithm identifies the best inventory for the app and begins to determine where and when to show your ads to potential customers.

Your management team starts to implement a combination of performance targeting campaign strategies to gain audience data points.

  • Broad Targeting

  • App Categories

  • Similar Apps

  • User Targeting

  • Lookalike Audiences

  • Exclusions List

  • Ad Exchange

  • Ad Formats

3

Optimize
Peak uses the data points gathered, like top converting ad exchanges, creative type, devices, time of day, app category and more, to create whitelists and blacklists, and optimize towards down-funnel conversions, like retention and registration, to drive higher ROAS and reach your KPIs.

2

Learn

Continuing the exploration phase, the machine learning starts to receive pre-and post-install signals (i.e. impressions, clicks, installs, registration, purchase),which enables the algorithm to find your most relevant audience.

4

Scale
Finally, Peak predicts the highest LTV users, hence being able to scale, while still maintaining your KPIs.

We offer both self-serve and managed services to our clients

We offer both self-serve and managed services to our clients

Self-service​

  • For advertisers with a programmatic media buying team

  • Full access to Peak DSP platform

  • Full control & easy campaign setup for RTB, CPM, CPLV and optimized CPI

​Managed Service

  • Dedicated CSM and optimization team to ensure KPI and ROAS target achievement

  • Provide in depth reporting & campaign insights 

  • Access to multiple media channels through our performance-based DSP and media buying team 

Ready to partner with us so that we can help you reach your mobile growth goals?

  • LinkedIn
  • Facebook

New York

1460 Broadway

Office #10005
New York, NY 10036, USA
Tel: +1-650-353-9323 

Tel-Aviv

Eliezer Kaplan St. 2 
Tel Aviv-Yafo, 6473403
Tel: +972-(0)72-224-9930

Seoul 

48 Hakdongro 20 Gil

GangnamGu, Seoul, Korea

Beijing 

22nd Floor
Office Building C
Sanlitun SOHO 

©Edge226. All rights reserved.
Privacy Policy