Business Analyst

TLV Office

Description

We are looking for a Business Analyst to be responsible for the day-to-day analysis of business performance and to decide on needed actions in digital media campaigns.

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The analyst will manage expectations across the company – from what results are actually feasible to what limitations exist and part-time he will trade in our in-house platform.

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In some cases, the analyst will act as a tech support to provide feedback and recommendations to our clients on technical integrations and how to efficiently spend their advertising budget.

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This is a position in the Tel Aviv office location only. If interested, please send your CV to

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Responsibilities:

• Generate and analyse  campaign reports from the ad server and various business systems in order to communicate campaign status and progress.

• Campaign analysis, audience Insights, report pulls, data mining, and site list generation, alongside providing performance recommendations.

• Proactively identify improvements for automating and streamlining internal processes.

• Coordinate and execute updates to programmatic media buying.

• Campaigns set-up and daily programmatic trading on our in-house DSP.

• Learning new industry needs and provide recommendations to our product team.

Skills and Qualifications:

• Bachelor’s degree in a quantitative field, such as Engineering, Science, Mathematics.

• Must have strong financial & analytical foundations and ability to interpret & present large amounts of data.

• Strong ability to make actionable decisions based on data from web analytics platforms and internal data tools.

• Intellectual curiosity.

• Team player – essential.

• Advantage:

  • 2-3 years of experience building and running programmatic campaigns (especially Trade Desk).

  • Experience with DSPs, SSPS, MMPs, Tracking Systems , etc.

  • Experience placing and managing a variety of media campaigns (display, social, video, native, etc.).

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